Chennai has an economic base anchored by a plethora of industries. Automobile, software, medical and financial services are some of the leading sectors that operate out of Chennai.
Leading advertising agencies that operate from Chennai include O&M, JWT, Ulka, RK Swamy BBDO, Mirum, Techmagnate, Brand Story, and Aebos. Some of the services provided by these agencies include advertising, branding and identity, video marketing, public relations, media buying and planning, digital marketing, UI/UX design, etc. Chennai is considered to be a hub for creative work and a leading player in technology-based marketing communication.